Instagram CEO Kevin Systrom confirmed this week that the company is working to bring a live video feature at some point in the future. While he gave no specifics on when it may launch, we can expect the live feature to be similar to Facebook Live.
If you are in a situation where you wish to stream video to followers, simply open up the Instagram camera, then go live.
Live videos will appear in the same banner as Instagram Stories at the top of your feed, but will be circled in red and have ‘LIVE’ written across them to help distinguish them from Stories.
To start a live video you’ll have to go to the same video screen to record a story, but press a red ‘Go Insta!’ button instead.
Systrom said in an interview with the Financial Times: “Live is really exciting for us. I think it can enhance what we’re doing,”
“If I’m trying to strengthen relationships with someone I love, them streaming video to me live would be an amazing way to be closer to them”.
